Sylvester Stallone: From Action Hero to Hollywood Business Titan

business story under 60 seconds Sylvester Stallone the legendary action star behind Rocky and Rambo is much more than a cinematic icon he's a shrewd businessman who's built a Hollywood Empire Stallone didn't just act in Rocky he wrote the script and famously fought to play the lead turning a $1 million budget film into a 225 million Global phenomenon his success as a writer actor and director continued with the Rambo franchise which grossed over $819 million worldwide beyond the Silver Screen Stallone co-founded Planet Hollywood in the 19 '90s a chain of movie themed restaurants that became a global brand capitalizing on his star power and love for the industry Stallone's Ventures include his own production company bboa Productions which focuses on creating new films and television projects keeping him at the Forefront of Hollywood creativity he's also an astute investor in real estate owning multi-million dollar properties in Beverly Hills Palm Beach and Manhattan Stallone's commitment to health and fitness is reflected in his Fitness brand Sly Stallone shop offering supplements and workout gear