now in Victoria dalesford and anyone who's been to dalford knows it is a wonderful part of the world I have been there it has great pubs great people it is a lovely part of Victoria but uh Dan Murphy's wanted to move into the town and no wonder because it is a rapidly growing part of Victoria very popular holiday spot lots of people have people with money I should Note have holiday homes in Victoria so Dan Murphy's thought well here's a good place to expand into they went off and applied to set up a shop and they've had their application denied can you believe it on the basis that it will be harmful to the community now look there are existing bottle shops in dalesford so it's not as though it's a dry town and you know we're talking about setting up a Grog Shop in Alice Springs we're talking about you know bad lands of dalesford it's pretty good territory in Victoria and the local Council h burshire fought hard against Dan Murphy's opening up and the CEO of the council Bradley Thomas said in response to this being knocked back by liquor licensing today the decision which was announced this morning was made namely on the basis that granting the license could pose a public risk encourage harm and have adverse social impacts I mean you'd think we were talking about opening up uh a safe injecting room or something oh they've already done that in Victoria yes that is safe but you say I want to open up a Dan Murphy's shop no no no that is harmful I mean you have to I look there's a few things here clearly it is the uh the good people of dalesford don't want the nice country feel of their Town being ruined by our big Dan Murphy's coming in to do business but one wonders as well whether there was perhaps a little bit of well we've got to protect the smaller operators who are already in dalesford from the competition of an outfit like d Murphy's which will of course necessarily come in with lower prices than the businesses that are already there so who cares let's run a protection racket for the local business D the consumers