♪ ♪♪ ♪ >> YOU BELONG WITH ME ♪ ♪♪ ♪ I'VE GOT A BLANK SPACE, BABY, AND I'LL WRITE YOUR NAME ♪ ♪♪ ♪ >>> TAYLOR SWIFT IS THE MOST POPULAR SINGER ON EARTH TODAY. SHE HAS AN IMPACT THAT HAS REALLY REDEFINED WHAT ARTISTS CAN DO WITH THE COMBINED REACH OF MUSIC AND DIGITAL STREAMING AND GLOBAL TOURING AND AN INTERNET FOLLOWING. THE CURRENT AND FORMER PRESIDENT JUST AS A BASELINE HAVE 15 TO 30 MILLION FOLLOWERS ON INSTAGRAM. THAT'S MORE THAN MOST PEOPLE WHO USE THE INTERNET. THEY'VE BOTH BEEN PRESIDENT, AFTER ALL. SWIFT DOES NOT HAVE DOUBLE OR TRIPLE THEIR NUMBERS. TAYLOR SWIFT HAS TEN TIMES THAT, 280 MILLION FOLLOWERS ON INSTAGRAM, MANY MILLIONS MORE ACROSS OTHER PLATFORMS. HER POPULARITY AND PRETTY GOLDEN IMAGE IS IN DEMAND BY BASICALLY EVERY TOP ENTITY YOU CAN THINK OF FROM THE RICHEST COMPANIES IN THE WORLD LIKE APPLE TO BRANDS LIKE THE NFL, TO HEADS OF STATE, TO POLITICIANS AND RIGHT OFF THE TOP I'LL TELL YOU DONALD TRUMP TRIED TO LIE HIS WAY INTO A TAYLOR ALLIANCE THIS YEAR. IT WAS EARLIER IN THIS CAMPAIGN SEASON WHEN DONALD TRUMP FALSELY CLAIMED HE HAD TAYLOR SWIFT'S BACKING BECAUSE HE WANTED IT, AND HE THOUGHT, CONFUSING EVEN SOME PEOPLE ABOUT THAT WOULD HELP HIM BECAUSE HE KNOWS TAYLOR SWIFT IS A HUGE DEAL. HE POSTED SOME AMATEURISH AI IMAGES WITH THOSE FALSE CLAIMS ONLINE AND WE'LL COME BACK TO THAT IN A MOMENT BECAUSE IT HURT HIM, BUT FIRST, THE NEWS THAT ROCKED THE POLITICAL AND MUSICAL WORLDS JUST ON DEBATE NIGHT. TAYLOR SWIFT COMING OUT ON THE BIG NIGHT TO BACK THE HARRIS-WALZ TICKET OFFICIALLY AND NOT JUST A LITTLE STATEMENT TO THE POLITICAL PRESS, BUT OWNING IT AND BLASTING IT TO ALL OF HER FOLLOWERS ONLINE. >> THE ENDORSEMENT OF EVERY POLITICIAN'S WILDEST DREAMS, THE MOST FAMOUS CAT LADY IN THE WORLD. >> ONE VOTER READY TO SPEAK NOW. >> TAYLOR SWIFT IS NOW IN HER ENDORSEMENT ERA, GET IT? >> I'M A SWIFTY. DONALD TRUMP WILL HAVE A HARD TIME SHAKING OFF THAT DEBATE. >> SHE HAS 383 MILLION INSTAGRAM FOLLOWERS. >> SHE SAID, QUOTE, I WILL BE CASTING MY VOTE FOR KAMALA HARRIS AND TIM WALZ. >> I AM INCREDIBLY GRATEFUL TO TAYLOR SWIFT. I SAY THAT ALSO AS A CAT OWNER, A FELLOW CAT OWNER. >> WOULD I GET THERE FASTER IF I WERE A MAN? >> THIS MAY BE A SORT OF DOOR SWINGING OPEN FOR THE GIRL DADS FOR HARRIS. ♪♪ ♪ I GUESS I'LL JUST STUMBLE ON HOME TO MY CATS ♪ >> SAY I DIDN'T, SAY I DIDN'T WARN ♪♪ ♪♪ >> PERHAPS THE MOST ANTICIPATED AND POTENTIALLY MOST CONSEQUENTIAL CELEBRITY CAMPAIGN ENDORSEMENT THAT WE'VE SEEN. >> THE MOST CONSEQUENTIAL, THE RUNNING MATE RESPONDING IN REAL TIME AND HE KNOWS IT HELPS THE HARRIS-WALZ TICKET AND SWIFT HAS TURNED HER FOLLOWING INTO CIVIC ACTION BEFORE, EVEN IN FAR LESS HYPED AND LESS KNOWN RACES AND A REMINDER, ABOUT SIX YEARS BACK SHE SUPPORTED IN TENNESSEE, WHICH HELPED SKYROCKET AND SHE HAS EVEN IN HER OWN WORK SHARED THE REGRET SHE SAYS SHE LATER FELT WHEN SHE SAT OUT PAST RACES EVEN THOUGH HER VALUES AND WOMEN'S RIGHTS WERE ON THE LINE. >> TAYLOR SWIFT COMES OUT AGAINST TRUMP. >> I DON'T CARE IF THEY WRITE THAT. I'M SAD THAT I DIDN'T TWO YEARS AGO, BUT I CAN'T CHANGE THAT. I'M SAYING RIGHT NOW THAT THIS IS SOMETHING THAT I KNOW IS WRITE AND YOU GUYS, I NEED TO BE ON THE RIGHT SIDE OF HISTORY AND IF HE DOESN'T WIN, THEN AT LEAST I TRIED. >> THE RIGHT SIDE OF HISTORY, AT LEAST I TRIED. A LOT OF PEOPLE IN POLITICS COULD LEARN SOMETHING FROM HER RIGHT THERE. REPUBLICANS AND THE MAGA CROWD HAVE ONLY DIALED UP THE PRESSURE ON SWIFT SINCE THEN WHICH AGAIN, IS A SIGN THEY VIEW HER AS A THREAT AS SOMEONE WHO CAN EFFECT THEIR POWER AND CAMPAIGNS AND RIGHT-WING VOICES ONLINE WERE TAKING A PREEMPTIVE STRIKE WITH THE CONSPIRACY THEORIES ABOUT SOME BIDEN PACT TO TAKE OVER THE SUPER BOWL WITH A BIDEN-SWIFT ENDORSEMENT DEAL. THAT DID NOT HAPPEN, BUT THAT STORYLINE WAS TRYING TO SUGGEST SOMETHING, SOMEHOW SINISTER ABOUT HER CIVIC ROLE TO BULLY AND QUIET HER. MAGA PUNDITS WERE ON THE ATTACK AND THE IMPLIED THREAT WAS IF SHE OPPOSED TRUMP THIS TIME THIS YEAR HER CAREER AND LIFE WOULD EVEN GET WORSE. SOME PLEDGED TO, QUOTE, HOLY WAR AGAINST TAYLOR SWIFT IF SHE BACKED THE DEMOCRATS WHEN BIDEN WAS THE NOMINEE AND THAT BRINGS US BACK TO DONALD TRUMP TRYING TO MUDDY THE WATERS WITH HIS USUAL PLAYBOOK OF LIES BECAUSE HE POSTED THOSE FALSE CLAIMS ABOUT THE ENDORSEMENT, I SHOWED YOU THE HEADLINES AND SO NOTE WHERE TAYLOR SWIFT'S NEW HARRIS ENDORSEMENT BEGINS. SHE CALLS OUT TRUMP'S ABUSE OF THOSE AI IMAGES TO FALSELY SUGGEST THAT SHE HAD SOMEHOW ENDORSED TRUMP'S PRESIDENTIAL RUN AND NOTES THAT HE WAS RESPONSIBLE TO THOSE SITES AND SHE BEGINS WITH THIS CLEAR REBUTTAL. IN THIS TIME OF MISINFORMATION WHICH PEOPLE IN THE PUBLIC EYE FACE, QUOTE, THE SIMPLEST WAY TO COMBAT MISINFORMATION IS WITH THE TRUTH, AND SHE SHARES HER TRUTH OUTLINING HER SUPPORT FOR HARRIS AND WALZ CONTRASTING THEIR CALM TO DONALD TRUMP'S CHAOS. YOU SEE WHAT SHE SAYS THERE, WE COULD BE LED, BY, QUOTE, CALM AND NOT CHAOS. AND I'LL SAY SOMETHING ELSE HERE. I'M TALKING YOU THROUGH TV WHICH IS AN OLDER MEDIUM, OLD SCHOOL COMMUNICATIONS TEND TO BE ONE WAY AND AT A DISTANCE, BUT THE WORLD IS CHANGING. TAYLOR SWIFT IS A SWIFT SOPHISTICATED TOOLS TODAY AND IT IS NOT RANDOM AND QUITE STRIKING THAT SHE USED A VERY PARTICULAR MESSAGE TO GET WITHIN THE WEEDS OF ACTION WITHIN THE SAME ENDORSEMENT ANNOUNCEMENT TELLING HER HUGE FAN BASE TELLING PEOPLE WHO MAY NOT HAVE DONE THIS BEFORE THAT FIRST-TIME MEMBERS NEED TO REMEMBER IN ORDER TO VOTE YOU HAVE TO BE REGISTERED. IF YOU HAVEN'T DONE IT, YOU MIGHT NOT KNOW THAT AND SHE'S GETTING AHEAD OF IT AS A PART ISPATORY WAY, AND SHE SIGNED IT THE CHILDLESS CAT LADY, AND IT'S HER CAT WHICH IS A SWIFTYIAN TWEET WHICH MAKES IT MORE CATCHY AND THE MISOGYNISTIC AND EUPHEMISTIC PHRASE OF HIS OWN. KARMA IS A RELAXING THOUGHT, AREN'T YOU ENVIOUS, AND FOR YOU IT'S NOT AND THAT APPLIES VERY CLEARLY POLITICALLY TO J.D. VANCE RIGHT NOW, THE LOSER OF THIS ENDORSEMENT PRIMARY AND ALSO APPLIES TO TRUMP BACKER AND BILLIONAIRE ELON MUSK WHO TODAY RESPONDED BY MUSING ABOUT, QUOTE, GIVING TAYLOR SWIFT A CHILD, A SEXIST AND CLEARLY SWIFT-OBSESSED RESPONSE THAT SHOWS HOW THESE MEN ARE UNABLE TO DEAL WITH HER AND WHAT SHE DOES WITH HER POWER. THAT SAME SONG ACTUALLY CONTINUES, KARMA IS A CAT, BURYING IN MY LAP, ME AND KARMA VIBE LIKE THAT. PEOPLE ARE VIBING. MOST PEOPLE WHEN YOU POST ONLINE IF YOU HAVE A FEW THOUSAND LIKES YOU'D THINK THAT WAS A PRETTY STRONG POST FOR THE YEAR. WITHIN A DAY THE HARRIS ENDORSEMENT POST HAS TOPPED 9 MILLION LIKES AND COUNTING, DIRECT REFERRALS TO THE VOTER REGISTRATION SITE THAT SHE FLAGGED ARE ALREADY TOPPING 330,000 AS OF THIS MORNING FOR VOTE.ORG. WE'LL BE UPDATING THAT NUMBER AS IT RISES. THAT IS JUST THE OVERNIGHT NUMBER. A SWIFT RESPONSE. IT COULD HIT MILLION HAPPENS OVER THE WEEKS AHEAD SO THE SWIFT EFFECT IS MEASURABLE AND DURING THE DEBATE THEY TRACKED THIS. SURGES WENT UP AND THEN IT TAPERED OFF. AS THE DEBATE WOUND DOWN AS "THE WASHINGTON POST" REPORTS AND THEN, QUOTE, WHEN SWIFT'S ENDORSEMENT DROPPED IT JUMPED BACK UP. >> THAT'S REMARKABLE, TAYLOR SWIFTEE FEWEST ENDORSEMENT POST IS ON PAR AS THEY'RE GENERATED FOR THE SUPER FAMOUS CANDIDATES IT WILL ADVISED IN THE DEBATE. WHO IS AFRAID? IT IS OLD ME? SOMEONE ONCE ASKED, SOMEONE ON THE RIGHT LOST THIS CONTRAST OVER HER ENDORSEMENT AND CLEARLY MUSK, VANCE AND TRUMP AND SOME OF THEIR ALLIES WHO HAVE BEEN TAUGHT A LESSON HERE, THAT ALL OF THE LIES, TRICKS AND POLITICAL BULLYING FAILED. NOW WE DON'T KNOW WHAT'S GOING TO HAPPEN IN THE ELECTION. THE VOTE IS UP TO YOU, BUT TAYLOR SWIFT AND KAMALA HARRIS HAVE THEIR OWN PATHS AND VERY DIFFERENT CAREERS AND THEIR OWN TYPE, BUT IT IS WORTH KNOWING THAT THE TWO KNOW A THING OR TWO ABOUT BREAKING BARRIERS AND PROMOTING THEIR WORK WITH THESE SAME OLD DISRESPECT AS THE SAME OLD HATERS. WELL, MAYBE THESE TWO WOMEN ALSO SHARE THE