at a glance the iPhone 16 Pro Max doesn't look or feel much different from the precedent it and perhaps that's not to be expected the competitive game of smartphones is now one of inches the question is can the small or even invisible changes add up to something big in the early going with the iPhone 16 Pro Max I would say the answer is yes design Wise It's a doubleganger for the Apple 15 Pro Max expect it isn't as soon as I held a Sleek titanium black one I was struck by the screen it's still super etina xdr but somehow it seems much larger or the iPhone 15 Pro Max offered a 6.7 in display this one is 6.9 in that is Apple's largest iPhone display ever thankfully Apple did not do this by simply making the whole device larger one way Apple gained so much visible screen real estate was by shrinking the black vasel surrounding way down I suspect that someday that basil will disappear altogether a bigger screen does make everything seem bigger brighter and better but it's not just [Music] that apple is promising better batt life on all the iPhone 16 models but the gains may be especially great on the iPhone 16 Pro Max it's much larger battery coupled with the efficient a18 Pro and more battery management might add our hours to the battery life but I won't know for sure until I test it is this the best iPhone Apple has ever made possibly it will certainly claim a spot near the top of our best iPhone list and maybe even best smartphones I will offer my definitive take when I finish my full review thanks for watching see you in the next one