♪ "Dancing in the Flames"
by the Weeknd ♪ ♪ Erik Henriksson:
I'm Erik Henriksson. I am the cinematographer, and we're on the set
with The Weeknd, shooting his music video
on the new iPhone 16 Pro. ♪ So grab the wheel ♪ When we were told
that the iPhone can now shoot in 4K
120 frames per second, we wanted to do a music video
shot in slow motion. ♪ ♪ I can't wait to see your face
crash... ♪ Shooting 4K 120 really helped us
to slow down reality, to slow down the elements,
slow down The Weeknd's movement. You didn't have to think like,
"Oh, it's just an iPhone." We just pushed it
as far as we normally do, really creating epic shots. Eddy Chen: Abel's a super cool
character to shoot. I've worked with him
before on different sets. It's hard to miss with him.
[CAMERA SHUTTER] I love shooting
portraits on the iPhone. You could get really
close to the subject, becomes really intimate. And with the new Photo Styles,
you could dial back contrast and you could punch it up
if you need. So it's super helpful to just
see it as you're shooting. [CAMERA SHUTTERS] Whoa. I really think
the Ultra Wide captures such a cool and unique
perspective. I definitely get sharper detail
with the Ultra Wide lens because of the new
48 megapixels. And with Camera Control, it allows anyone to just access
so many of the features. You know, your exposure, your focal lengths,
Photo Styles. Erik: With just a few taps
in Camera Control, I can make technical decisions
in real time. And if a moment comes up
in between takes, we just took out the phone
and we just started shooting. We can get those moments
when we see them and it won't be just a memory. Two... one... action! And shooting with Apple Log
means we have more flexibility to explore color in post. The new camera features
on the iPhone 16 Pro make it a filmmaking powerhouse. You stop thinking about it
being an iPhone and you treat it
like a normal camera. ♪ It's indescribable ♪
[SUSTAINED]