>> THANK YOU, JUSTIN. WELL, EXCITEMENT HAS BEEN BUILDING ALL WEEK FOR THAT START OF THE UK FOOTBALL SEASON. THE CATS TAKE ON SOUTHERN MISS TOMORROW FOR THE FIRST GAME. >> THE GAME IS BRINGING LOTS OF PEOPLE TO TOWN. KYLIE HILL SPOKE WITH LOCAL SHOPS ABOUT HOW IT'S MAKING A POSITIVE ECONOMIC IMPACT ON THE BLUE DRESS. >> IT'S THE MOST WONDERFUL TIME OF THE YEAR FOR UK FOOTBALL FANS AND BUSINESSES IKE. IT'S ACTUALLY MY FAVORITE TIME OF I LOVE FOOTBALL. I LOVE THE ENVIRONMENT. MANY WILDCAT FANS ARE TACKLING AISLES ACROSS THE STATE LOOKING FOR THEIR LAST ITEM TO COMPLETE GAME DAY AND BUSINESSES LIKE RALLY HOUSE CAME PREPARED FOR STAFF A LOT MORE. SO WE HAVE LIKE WE HAVE. >> A WE HAVE LIKE MORE PRODUCTS AVAILABLE FOR CUSTOMERS. WAS HE A LOT OF PEOPLE ORDERING ONLINE? LIKE JERSEY LIKE JUST FOOTBALL PLAYOFFS. >> AND THEY'RE NOT THE ONLY ONES BRING IN A BIGGER STAFF. THOSE TO BUSINESSES ALONE CREATING MORE THAN 50 NEW JOBS IN THE BLUEGRASS. THIS IS ACTUALLY THE BUSIEST TIME OF YEAR FOR ME PERSONALLY. AND AND FOR CHAOS. FIRE GRILL. >> A HIGH ABOUT 30 PEOPLE GOING INTO FOOTBALL SEASON AND IT'S LOT OF, YOU KNOW, JUST GETTING READY WITH INVENTORY AND TRAINING. AND JUST KNOWING THAT IT'S GOING GET EXTREMELY BUSY. WE'VE GOTTEN WITH THIS IN THIS YEAR, GOGOING INTO FOOTBALL SEASON TO HELP BE ABLE TO BE MORE EFFICIENT WITH GETTING PEOPLE THEIR CHECKS AND GETTING PEOPLE IN AND OUT OF HERE BECAUSE GAME DAYS, IT'S A CONSTANT TURN ALL DAY LONG. >> WELL, WALL FLORIDA CEILING RALLY HOUSE FEATURES ANYTHING AND EVERYTHING THE UK FAN COULD WANT. WE HAVE A DOG ON FOOTBALLS. >> LOT OF WE HAVE SOME FOOTBALL. THEY USE THAT TO >> AND OF COURSE, IT'S HARD TO ENJOY GAME DAY WITHOUT GOOD FOOD, PLACES LIKE KS BAR AND GRILL ARE ALREADY SEEING FANS ROLLING IN. IT'S ACTUALLY STARTING TO PICK UP ALREADY THIS WEEK, EVERY EVERY DAY I MEET SOMEBODY THAT'S NOT FROM HERE. THAT'S COMING TO TOWN AND JUST WANTED TO COME IN HERE. SHE SAYS UK FOOTBALL IS PART OF